Cardone Capital Acquires $100 Million in Bitcoin, Launches Real Estate-Crypto Treasury Strategy

Groundbreaking Bitcoin Acquisition

On June 21, Cardone Capital, a real estate investment firm managing $5.1 billion in assets, announced it had acquired approximately 1,000 Bitcoin (BTC), valued at roughly $100 million, for its corporate treasury. CEO Grant Cardone revealed the move on X, stating, “CardoneCapital adds ~1000 BTC to balance sheet becoming first ever real estate/btc company integrated with full BTC strategy, combining the two best in class assets”.

The purchase is worth just over $101 million at current market prices and will place Cardone Capital above mining firms Core Scientific and Cipher Mining in terms of Bitcoin holdings, according to BiTBO.

This landmark purchase positions Cardone Capital as the first real estate firm to fully integrate Bitcoin into its financial strategy, aiming to blend the stability of real estate with the growth potential of digital assets. The firm plans to acquire an additional 3,000 BTC by year-end, potentially expanding its Bitcoin holdings to $400 million.

A Hybrid Portfolio Powerhouse

Cardone Capital’s portfolio spans 14,200 rental units and 500,000 square feet of premium office space, forming a robust foundation for its innovative strategy. The firm launched the 10X Miami River Bitcoin Fund, a pioneering initiative that converts rental income from its properties into Bitcoin, creating a hybrid model that leverages real estate cash flows to accumulate digital assets.

Cardone emphasized Bitcoin’s role as a hedge against inflation, describing it as a “store of value” that complements the firm’s real estate holdings.

Alongside its Bitcoin ambitions, the company aims to expand its real estate portfolio by 5,000 units by the end of 2025, reinforcing its dual-asset approach.

20 June, Grant Cardone announced on X , CardoneCapital has now fully funded ouir 4th REal Estate BTC fund adding another 150 BTC, underscoring the company’s long-standing commitment to integrating cryptocurrency into its real estate ventures.

Redefining Corporate Treasury

The acquisition aligns with a growing trend of institutional Bitcoin adoption, with Cardone Capital joining firms like MicroStrategy and Metaplanet in diversifying corporate treasuries.

Cardone’s vision of combining “two best-in-class assets” signals a shift in how companies view wealth preservation and growth, potentially inspiring other real estate firms to explore cryptocurrency integration.

As Cardone Capital continues down its Bitcoin-integrated real estate strategy, the firm is building on plans first outlined by Grant Cardone in early 2025—when he shared a vision of converting real estate cash flows into Bitcoin as a long-term store of value.

This approach, now partially realized through initiatives like the 10X Miami River Bitcoin Fund and four BTC-backed real estate funds, positions the firm as an early experimenter in cross-asset capital flows. Rather than aiming to set a “new standard,” Cardone’s strategy reflects a broader shift among asset managers seeking inflation-resistant, alternative treasury models amid persistent macroeconomic uncertainty.