Strategy Adds 10,100 Bitcoin in $1.05 Billion Purchase, Raising Total Holdings to 592,100 BTC

On June 16, Michael Saylor, co-founder and executive chairman of Strategy, announced the company's latest Bitcoin purchase, acquiring 10,100 BTC at an average price of $104,080 per coin. The total investment amounted to approximately $1.05 billion. Strategy’s recent acquisition has increased its total Bitcoin holdings to 592,100 BTC, acquired at an average cost of $70,666 per coin, totaling roughly $41.84 billion. The purchase solidifies Strategy's position as the largest institutional holder of Bitcoin globally.

According to the official announcement, the funds for this acquisition were sourced from the proceeds of Strategy's perpetual preferred stock offerings, specifically Strike (STRK), Strife (STRF), and Stride (STRD) shares. These instruments have allowed the company to raise significant capital for its ongoing Bitcoin acquisition strategy.

Strategy's Growing Bitcoin Holdings

Strategy’s Bitcoin journey began in August 2020, when the company made its first significant purchase of 21,454 BTC for $250 million at an average price of approximately $11,653 per coin. Since then, the firm has consistently increased its holdings, with notable purchases since November 2024. In November 2024, Strategy acquired 134,480 BTC for $50.4 billion. Following this, the company has announced additional Bitcoin purchases nearly every week. In 2025, Strategy has bought a total of 145,700 BTC. These strategic buys have resulted in a year-to-date BTC yield of 19.1% as of June 15, reflecting significant returns on its investment.

As of June 17, Bitcoin’s market price hovered around $106,700, valuing Strategy’s total holdings at approximately $63.1 billion, a substantial 50.86% unrealized gain over its acquisition cost.

Strategic Financing Through Equity Offerings

The latest Bitcoin acquisition was partially funded through At-The-Market sales of Strategy’s perpetual Strike preferred stock (STRK) and perpetual Strife preferred stock (STRF). According to official disclosures, last week Strategy sold 452,487 STRK shares for $45.2 million and 286,101 STRF shares for $28.6 million, without selling any of its Class A common stock (MSTR).

Currently, Strategy has $18.63 billion in MSTR Class A common stock, $20.57 billion in STRK preferred stock, and $1.97 billion in STRF preferred stock available for issuance and sale. Additionally, to support future Bitcoin acquisitions, Strategy completed a public offering this month of 10.00% Series A Perpetual Stride Preferred Stock (STRD), priced at $85 per share, issuing 11.76 million shares for net proceeds of $979.7 million.

Implications for Corporate Bitcoin Adoption

Strategy’s latest purchase reinforces its role as a pioneer in corporate Bitcoin adoption, setting a precedent for other firms to consider cryptocurrencies as viable treasury assets. Unlike speculative investments in smaller altcoins, Strategy’s focus on Bitcoin aligns with its established market dominance and liquidity. The company’s ability to generate significant returns—19.1% YTD—further validates its approach, though it also highlights the risks of volatility inherent in crypto markets.

Strategy’s Bitcoin holdings represent a significant portion of its corporate value, with its market cap closely tied to its BTC portfolio. On June 16, Strategy’s stock (MSTR) closed at $382.25, down 0.16%, reflecting stable pricing. Year-to-date, MSTR has risen 27.14%, signaling market confidence in Strategy’s Bitcoin acquisition approach. This strategy has sparked debates about the sustainability of such heavy exposure to a single asset, but for now, Strategy’s consistent acquisitions signal unwavering confidence in Bitcoin’s future.