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Faraday Future Bets Big on BNB in $1 Billion Crypto Treasury Strategy

lectric vehicle startup Faraday Future launched a crypto investment strategy targeting up to $1 billion, with BNB as its largest strategic allocation.

Faraday Future Intelligent Electric Inc., the California-based electric vehicle startup, announced in September 2025 its ambitious crypto treasury strategy, with BNB chain token (BNB) emerging as the company's primary digital asset holding . The struggling EV manufacturer allocated $2 million in its latest crypto expansion, maintaining BNB as the largest allocation among its core strategic assets .

The company's FFAI C10 Treasury targets $500 million to $1 billion in initial crypto asset purchases, subject to securing necessary funding, with an initial $30 million purchase already completed . YT Jia, founder and co-CEO, explained the company's confidence in BNB stems from three key factors: its unique position in ecosystem links and strategic layout, real business revenue and stable user base, and its solid and extensive ecosystem .

The strategy represents a dramatic pivot for Faraday Future, which has faced mounting financial pressures throughout 2024 and 2025. The company reported operating cash outflows of $43.6 million for the six months ended June 30, representing a 50% increase compared to $29.1 million from the same period in 2024. Industry analysts note the company continues to report large losses, minimal revenues, and significant cash burn with substantial dilution over time.

California State Treasurer Fiona Ma endorsed the initiative at the strategy unveiling, calling it "a powerful example of our state's pioneering spirit, bringing together intelligent electric vehicles, blockchain, and the worlds of Web 2 and Web 3." Ian Calderon, FF Co-Creation Officer and Founding Board Member of the California Blockchain Working Group, predicted "the next decade could be a super long bull cycle for the crypto market."

The C10 Treasury operates under an 80% passive index and 20% active management strategy, with the active portion focused heavily on BNB alongside increased positions in Chainlink (LINK). The company has also initiated staking operations for its crypto holdings, expecting to generate 3-5% yields to fund product innovation and potential stock buybacks.

Faraday Future plans to operate its crypto strategy through a wholly owned subsidiary, FFAI Crypto Treasury and Bridging Holdings Inc., designed to enhance the company's income statement, balance sheet, and cash flow. The company is also exploring creating an exchange-traded fund product based on its C10 Index.

The timing coincides with Faraday Future's preparation for its September 19 "919 Futurist Day" event, where executives will unveil additional details about the crypto strategy alongside updates on the company's FX Super One vehicle.   

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