Binance Alpha Airdrop New Mechanism：Lucky Draw and Points Consumption

On 12 May, Binance announced that users holding a minimum of 186 Alpha Points have each been awarded an airdrop of 362 $PUFFER tokens. In addition, those with Alpha Points ranging from 147 to 185 whose Binance UIDs end in the digit "5" were randomly selected to receive a “lucky” airdrop of 362 PUFFER tokens as well.

The allocation was based on a snapshot taken during the Binance Alpha promotional campaign, highlighting both sustained engagement on the platform and the element of randomized reward distribution.This incentive initiative is designed to enhance user interaction with Binance Alpha, promote user retention, and stimulate participation in the platform’s ongoing activities.

Alpha Points Consumption Mechanism

On May 13, 2025, Binance officially announced the $RDAC airdrop campaign while simultaneously introducing a significant update to its Alpha Points system: a consumption mechanism. According to the official announcement, users who successfully participate in a TGE or claim an airdrop will have a certain number of Alpha Points deducted from their balance . This change aims to balance user rewards with sustained engagement, ensuring that participants remain active in the ecosystem to maintain their eligibility for future events. Notably, this mechanism does not apply to the ongoing RDAC airdrop.

Evolving Rules and Community Impact

The introduction of the points consumption mechanism marks a shift in Binance Alpha’s strategy. Previously, airdrop eligibility was solely based on accumulating points through holding assets and trading Alpha tokens.

For instance, the $SIGN airdrop rewarded users who met specific point thresholds, with no deduction involved. The new mechanism, however, introduces a dynamic where users must continuously engage to replenish their points, potentially increasing trading volume and user activity on the platform. This change aligns with Binance’s broader strategy to enhance user engagement in Web3 initiatives.

For now, Binance Alpha users are encouraged to stay active, monitor their points, and participate in trading activities to maximize their rewards. With more token launches on the horizon, the platform’s evolving rules will likely continue to shape the Web3 landscape, offering both opportunities and challenges for its growing community.